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We protect your privacy and personal data

Privacy Notice

Welcome to the website of Lookfilter. Our website is designed to provide you with information about our company, present our services and give you an opportunity to purchase digital products (presets) offered in our shop. With this Privacy Notice we would like to explain how we use your personal data and your choices and rights in respect of how your data is collected and used.
This website is operated by Lookfilter (“Lookfilter”, “us”, “we”). Further details can be found in the
Terms & Conditions.

1. Collection and usage of data

1.1 When visiting our website, our web servers temporarily record technical details of the device used to access our website, such as the browser type used, the operating system installed and device settings. In addition, we record your IP address and, if you have accessed our website from a device such as a mobile telephone, the Unique Device Identifier of your device. Further, our Web server collects certain data that is automatically transmitted by your Web browser. 

This data includes:

- the name of your Internet service provider
- the address of the website from which you have visited our site
- the sub-page of the Lookfilter website you have visited
- the date and length of your visit


1.2 Our website is an informational platform that we would like to use to answer your enquiries. In order to make contact requests more personal, you have the option of providing your name, address and email address via the contact form. Of course, providing just your email is sufficient for us to answer your inquiries.

1.3 If you place orders via our website, we will generally record personal information such as your name and address and email address, credit card number and bank details as part of the order process. If you set up a customer account, we will also ask you to create a password of your choice. 

1.4 Our store is hosted on Ltd.. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Read more about Privacy Policy.

2. Purposes for which we use your data

We use your data to enable you to visit our website (connection setup) and to create anonymous usage statistics based on the automatically transmitted data (see section 1.1), which enable us to track the use of our website and to tailor it to your needs and target group.

We also use your personal data with your consent for marketing our services to you (such as sending e-mail newsletters).

3. Disclosure of data to third parties

3.1 We transmit personal data collected in connection with the handling of orders to service providers who help us process your orders. In particular, this pertains to providers of credit card billing services, insofar as it is necessary to transmit the data for the purpose of payment processing.


We work with the following companies in this regard: 

Stripe Inc. (credit card payments)

PayPal Holdings Inc. (credit card & PayPal payments)

4. Cookies

We use cookies (_ga: Google-Analytics / _gat: Google-Analytics / _gid: Google-Analytics / cookieconsent_status) on our website. First and foremost, this serves to make your online visit more enjoyable and personalised. 

4.1 Cookies are small and often encrypted text files that are stored in your browser directory. Cookies make it possible to identify you as a specific customer and to store both your personal preferences when using our website and technical information. The main benefit for you is that you do not have to enter the information contained in the cookies every time you visit our website. Cookies do not necessarily contain or reveal personal information. If, however, you enter personal information on our website, this may be associated with the data stored in the cookies. Operators of other websites, however, have no access to these files. 

4.2 We also use Google Analytics on our website. This is a Web analysis service offered by Google Inc. that enables the generation of detailed statistics on website traffic and its sources. We use Google Analytics solely for statistical purposes, such as in order to track how many users have clicked on a particular item of product information. Google Analytics is based on cookies and records information about your use of our website including your IP address. To prevent users being identified by their IP addresses, we use a special code to ensure that your IP address is recorded solely in truncated and therefore anonymised form. It is no longer possible to identify individual users with this truncated IP address. The information recorded by Google Analytics is transmitted to Google Inc. based in the United States. Google is self-certified under the Privacy Shield to provide an adequate protection of your personal data under EU law. You can prevent that data is collected and transferred to Google Inc. by downloading and installing the plug-in available at the following link:
Google Analytics Opt-out Browser Add-on

4.3 The default settings of most browsers enable the acceptance of cookies. In your browser settings, you can completely disable the use of cookies, prevent the placement of certain cookies or asked to be notified every time a request is made to place a cookie. For more information about these settings, please refer to the “Help” section of your browser. However, if you do so, it is possible that certain areas of the website will not work properly if you set your browser to refuse cookies. 

4.4 Want to know more about cookies visit

5. Retention of data

We only store personal data for as long as it is necessary for the provision of the services you require.

5.1 Data collected while browsing our website and which may be legally considered personal data (such as the complete IP address) will be stored for a period of time of 14 days unless an exceptional event, such as after a hacker attack, requires a longer period of storage.

5.2 If you subscribe to a newsletter, corresponding data will be stored at least until you unsubscribe.

5.3 Data without personal references can be stored permanently.

6. Your rights

6.1 If you wish to view, delete, update or limit your personal data that we have collected via our website, you can contact us at any time by email or phone. You will find our contact details at the end of this Privacy Notice and in our legal notice. The same applies if you have any questions about the data we hold about you or the use thereof. 


6.2 If you wish to have your data deleted, it will be erased immediately from our system unless we are obliged to continue storing it to comply with statutory retention periods. Under such circumstances, we will ensure that your data is prevented from being used for other purposes. 


6.3 In addition, you may contact us at any time and object to the processing of personal data concerning you in justified cases. This applies in particular to the collection of your data for the statistical recording of our web users by Google Analytics as well as for advertising purposes.


6.4. If you have given consent to your personal data being used for advertising purposes, you may withdraw this consent at any time with future effect. 

7. Links to other websites

Our website contains links to websites that are operated by third-party providers, including links to social networks such as Facebook, Instagram and Pinterest. This Privacy Notice does not apply to the collection, processing and use of personal data by such third parties. Please note that we are unable to accept any responsibility for the content of third-party websites or for their compliance with data protection requirements. We therefore recommend that you consult their data protection guidelines. 

8. Amendments to this Privacy Notice

In the event of changes to the content of this Privacy Notice, the amendments will be published on this page.  To ensure that you are always aware of the information we collect and how we use it, we will also make older versions of this Privacy Notice available here, indicating their respective terms of validity. 

9. Contact

Should you have any questions about this Privacy Notice or our use of your personal data, please do not hesitate to contact Lookfilter directly via e-mail (welcome(@) You also have the option of contacting the responsible data protection agency. For Lookfilter, this is the Bavarian Data Protection Authority

1) Legal basis is Art. 6 (1) f) of the General Data Protection Regulation (in the following: GDPR).
2) Legal basis is Art. 6 (1) a) or b) GDPR.
3) Legal basis is Art. 6 (1) f) GDPR.
4) Legal basis is Art. 6 (1) f) GDPR.
5) Legal basis is Art. 6 (1) a) GDPR.

Last updated: 1 August 2019

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